Marketing Translation is a specialized area of translation services, it is not just about translating the text into the target language, it is about conveying the correct marketing message in the target language. There can also be cultural issues and issues of tone and writing style to be taken into account. Marketing translations are therefore often quite lateral, and need a certain specialized mindset on the part of the translator.
Marketing translation is quite a broad field of work, and for example translation for branding and advertising may be quite different to website translation, even though they may both be marketing focussed. Dubai Translation Services (DTS) has the most appropriate translators for the individual assignment.
Dubai Translation Services (DTS) does more than translate your documents, websites, ads and brochures word for word. We focus on your message. We make sure that the intent of your message goes completely undamaged through the translation process. We're more than just language experts, we're also culture experts. We recognize when a particular word or phrase might have the wrong effect in a different language, and we find alternative wording that sends your exact message to your target audience, in their language, and within their cultural boundaries.